We all know about coupons and have seen our fair share of magazine ads. Well in May 2011 Bed, Bath & Beyond  kept it simple while also keeping the reader engaged. In Better Homes & Gardens the magazine they made their full page ad into a few simple words and a 20% coupon on everything in the store.  The words were “I love bed bath & beyond” with a coupon in the middle and possibly more deals if they sign up online… I have to say why don’t we do this with all magazines ads?

About the Author

I'v been interested in advertising ever since I was a little boy. What amazed me was how a simply phrase or a piece of art could influence a persons decision.